Nonfiction Reading Response: Smoke Signals

According to the article “Smoke Signals” by Alessandra Potenza, electronic cigarettes are becoming increasingly popular among young people. A study found that in 2012, 1.8 million middle and high-school students had tried e-cigarettes. These devices have brought out both positive and negative effects, yet they are putting the youth of America in danger. The author explains the recent waves of e-cigarette usage and its dangers through statistics, quotes, national studies, and more in order for the reader to truly understand the effects of this product.

From the start of the article, the author wants the reader to understand the general story behind electronic cigarettes, yet states cautionary facts at the same time. For example, she writes, “A recent study by the Centers for Disease Control and Prevention shows that the share of young people using e-cigarettes doubled in 2012 from the previous year.” (Potenza 1). The author makes the reader want to know and understand more about this topic, yet at the same time warns them that it is dangerous.

Potenza also has a clear opinion on the matter. She shows this through astonishing statistics–for example, she states “The blu eCigs brand… spent $12.4 million on ads for the first quarter.” Not only are e-cigarettes harming young children, people are wasting money on promoting this harm. Additionally, she quotes experts on the topic to impact the readers understanding of her main idea. “‘The real threat,’ Meyers adds, ‘is whether, with this marketing, e-cigarette makers will undo 40 years of efforts to de-glamorize smoking.” (Potenza 2). To add to her other strong arguments, Potenza reveals the idea that e-cigarettes are just bringing back all the harm that health enforces, the government, and many companies have tried to discourage over a long period of time.

Works Cited

Potenza, Alessandra. "Smoke Signals." Upfront Magazine 09 Dec. 2013: 1-2. Print.